A Career in One of the Most Exciting Industries
With a degree in Sports Management, you can not only develop your passion for sport but also begin a career in one of the most exciting industries. The sports industry is a global market with countless opportunities – and has been growing continuously for decades.
Is Sports Management the Right Choice for Me?
This programme is perfect for you if you have a passion for sport combined with an interest in business and management topics. You don't just want to watch – you want to actively shape the sports industry.
Career Prospects After a Sports Management Degree
After successfully completing a Sports Management degree, you have diverse professional prospects:
- Sports Management: Organisation, planning and execution of sporting events and programmes
- Sports Marketing Management: Creative marketing strategies for sports organisations and teams
- Corporate Health Management: Promoting the health and wellbeing of employees in companies
- Sports PR Management: Managing the public image of sports organisations, athletes and teams
- Sports Consulting: Independent consulting for athletes and sports organisations
Salary Prospects in Sports Management
As the sports industry continues to grow and evolve, income varies considerably. The figures below represent average gross annual salaries in Germany.
Entry-level: In sports management, marketing, PR and health management, starting salaries range between €35,000 and €45,000 gross per year.
How much you earn at the start of your career depends on company size, your negotiating skills, your responsibilities and experience. With a Master's degree and extensive professional experience, six-figure salaries are also possible.